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EMDA and IFIC to re-design exempt market education across Canada

November 15, 2012  
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L to R: David Gilkes, EMDA Vice Chair; Brian Koscak, EMDA Chairman; Joanne De Laurentiis, IFIC President and CEO; Geoffrey Ritchie, EMDA Executive Director; John Parker, IFSE Executive Director

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November 15, 2012/Toronto, ON - The Exempt Market Dealers Association of Canada (EMDA) is pleased to announce that it will be working with the IFSE Institute, wholly owned by the Investment Funds Institute of Canada (IFIC), to revise and update the content for the Exempt Market Products (EMP) course. The IFSE EMP is the only prescribed proficiency course focused on the exempt market in Canada and it is designed for individuals seeking registration as Dealing Representatives and Chief Compliance Officers of Exempt Market Dealers.


Brian Koscak, EMDA Chairman notes, "The EMDA is honoured to be chosen by IFSE to update and revise the EMP course. The EMDA and IFSE are both committed to the highest standards of conduct and professionalism in the exempt market, and it starts with ensuring individuals enter the exempt market with a solid foundation. We believe education is key to a successful exempt market industry and the EMP course is the essential starting point in developing industry expertise and ultimately to investor protection. IFSE and its parent company, the Investment Funds Institute of Canada, have played a major role in financial services education for many years and we are delighted to be working with them to reinforce the learning opportunities in the exempt market.”


The EMDA will consider the feedback of industry, regulators and the public to assess the EMP course and identify areas of improvement and areas of new focus. The EMDA expects to add entirely new content and update other areas based on the increasing complexity of exempt market products and the rapid development of the exempt market across Canada. The updated EMP course will benefit not only members of the EMDA but also the whole exempt market industry in Canada. This project is a natural fit with the EMDA's new continuing education programs aimed at issuers and dealers in the exempt market and the compliance, sales, financial and other professionals, who need reliable sources of continued learning and professional development.

John Parker, Executive Director of the IFSE Institute, remarks, "The EMP course has been very successful since it was introduced in 2009 as the exempt market dealer category was implemented across Canada and we continuously strive to improve the content of the course and exam as the needs of industry and the market evolve. Realizing that the EMP needs to keep pace with a complex and rapidly evolving exempt market, we knew the EMDA's deep industry expertise and national scope would be a critical resource for our re-development of the course curriculum.

The IFSE Institute will continue to administer the EMP exam based on the new EMDA-IFSE course curriculum and IFSE and the EMDA will be developing a new series of EMP exam preparatory seminars and exam tools to accompany the release of the new EMP course.


About the Exempt Market Dealers Association of Canada
The Exempt Market Dealers Association of Canada (EMDA) is a not-for-profit industry association that brings together exempt market dealers, exempt market product issuers, and professional advisers to the exempt market. The EMDA is the national industry voice for the exempt market to securities regulators, government, and the capital markets. The EMDA provides valuable services and benefits to its membership, including: exclusive insurance programs customized for exempt market dealers, a national magazine Exempt Market Update providing the latest on industry and regulatory developments, regulatory and compliance guidance, opportunities for continuing education and professional development and access to a network of exempt market professionals from coast to coast. For more information please visit:


About IFSE
IFSE Institute (IFSE) provides a world of exciting possibilities in distance learning. Specializing in mutual funds, insurance, continuing education and the exempt market, IFSE is the leader in its field. Wholly owned by the Investment Funds Institute of Canada, IFSE has been providing financial services education to professionals and organizations for more than 40 years. In fact, 20,000 students each year choose to study with IFSE, placing their trust in us to help them achieve their career goals. For more information visit:


About IFIC
IFIC is the voice of Canada’s investment funds industry, including fund managers, distributors and industry service organizations. IFIC proactively influences and advances industry issues within the regulatory framework, members’ efficiencies, knowledge and proficiency. IFIC provides a consistently high level of service to enable dealer and manager members to work together in a cooperative forum to enhance the integrity and growth of the industry and strengthen investor confidence.
For more information visit:

For more information please contact:


Geoffrey Ritchie
Executive Director


Christina Ashmore
Director of Curriculum Development and Training
IFSE Institute